Episode 33 - Here Comes The Metric System, Part 2
dankram at June 28, 2011, midnightShadowsMyst (Mistress of Marketing, and creator of Brymstone and Shifters) is back this week for Part 2 of a double-cast, all about the numbers and data behind your comics! There's more discussion in this second half about targeting efforts, gathering information in unusual ways, and search engine optimization.
Featured Comics:
The Darkened Heart - http://www.drunkduck.com/The_Darkened_Heart/
Evan Yeti - http://www.drunkduck.com/Evan_Yeti/
Metrics and using them:
- Google Analytics: Content (what are people are looking at, and more)
- Effect on site design
- Mobile device users
- Don't compare your stats to others
- Reader polls and other sources of feedback
- Collecting info and reaching out via social media
- Gathering information (and connections) at cons
- Being reluctant with numbers
- Search Engine Optimization
Related Links:
ShadowsMyst on DD - http://user.drunkduck.com/shadowsmyst
Brymstone and Shifters main sites - http://www.brymstone.net/ - http://www.shiftersonline.com/
Google Analytics - http://www.google.com/analytics/
Social Media ROI on Google Analytics - http://searchenginewatch.com/article/2079336/4-Steps-to-Measure-Social-Media-ROI-with-Google-Analytics
SEO - http://devmoose.com/blogging/10-basic-seo-tips-every-web-developer-should-follow
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